Grand Convention 2022
EVENT BRANDING AND MARKETING
Alpha Delta Pi celebrated their 171st anniversary Grand Convention in Summer 2022 at Disney Springs in Orlando, FL. The main role I played in this event was the creation of the logo and brand guidelines and thus the entirety of the event branding such as pre-event marketing graphic design for emails, social media, mailed pieces, and the blog, the "swag bag" merchandise, on-site cohesively branded elements in the signage, PowerPoints, and printed pieces, and other miscellaneous graphic projects along with the event.
I also captured the week-long event across our social media platforms using the Alpha Delta Pi and Grand Convention branding. This coverage can be found in ADPi's Instagram and Facebook feeds along with the "Convention 2022" and the "2022 Awards" highlights on Instagram.