Experience ADPi is a multi-channel recruitment and marketing campaign created by Executive Office marketing team for chapter and alumnae associations' use. This campaign's purpose is to highlight the many individual experiences that members have in Alpha Delta Pi through new colors, fonts, and graphics to be promoted across social media channels and in collateral pieces sent to each chapter. I was the lead designer on this project from logo conception to social media graphics, branded boxes, banners, stickers, buttons, and more. This is the second year of the campaign with elevated designs and new marketing materials provided.